Prove the Economic Impact of Your Events
Events drive real economic value — but proving it has always relied on estimates and surveys. CrowdSense turns anonymous footfall, dwell and catchment data into credible, defensible evidence of the impact your event delivers.
From Footfall to Financial Impact
The anonymous spatial signals that, together, build a rigorous picture of an event’s economic value.
Attendance & Footfall
Accurate, anonymous counts of how many people your event drew — broken down by gate, day and hour.
Dwell & Engagement
How long visitors stayed and where they spent their time — a proxy for the value they got, and gave.
Catchment & Movement
Understand how people moved between precincts, venues and activations across the footprint.
Repeat & Returning
Distinguish first-time visitors from returners to understand loyalty and true reach over a season.
Conversion & Spend Signals
Connect footfall to conversions at zones, vendors and activations to evidence commercial value.
Industry Benchmarking
Compare performance against industry standards to put your numbers in credible context.
From Raw Footfall to a Board-Ready Report
- 01
Measure
Pulse Nodes capture anonymous attendance, dwell and movement across your entire footprint.
- 02
Model
We combine footfall, dwell, catchment and repeat-visit data with industry benchmarks to estimate economic value.
- 03
Report
You get a clear, board- and funder-ready economic impact report you can act on and share.
Evidence Every Stakeholder Trusts
One source of truth that speaks to organisers, sponsors, venues and the public purse alike.
Event Organisers
Show boards and funders the reach and return of your event with defensible, comparable numbers.
Sponsors & Partners
Prove the value sponsors received — reach, dwell and engagement at their activations and assets.
Venues & Precincts
Quantify footfall and movement across your spaces to attract events, tenants and investment.
Government & Funders
Evidence the economic and community impact that justifies public investment and grant funding.
Quantify the Impact of Your Next Event
Take advantage of this opportunity to explore our platform.
