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Industries · CouncilSense

Evidence Your Council Can Stand Behind

Councils are asked to justify every upgrade, every event and every budget line, so CouncilSense measures pedestrians, vehicles, parks and facilities continuously and anonymously. And you can trial the entire fleet on a real site before a budget line exists.

Precinct-wide pedestrian counts
Year-on-year baselines
Anonymous by design
Trial the fleet before you buy
The Problem

One Week With a Clipboard Is Not a Baseline

Most councils measure a main street or a park once a year with a manual count, then defend a decade of decisions with it. A wet Tuesday in the survey week quietly becomes the number that shapes budgets for years.

Continuous anonymous counting replaces that with a year-round baseline you can actually compare against — season by season, before and after the works, this year against last.

Capabilities

What Councils Measure

Main street and precinct counts

Pedestrian and vehicle volumes across shopping strips, malls and civic precincts, running continuously rather than for one week a year with a clipboard.

Parks, pools and facility use

Who actually uses which facility, when. The difference between a park that is loved and one that is quiet is a number, and it changes where maintenance and capital go.

Event acquittal, done properly

Council-run and council-funded events get attendance measured the same way every time, so acquittals, sponsor reports and next year’s budget submission all cite the same figure.

Before-and-after for upgrades

Measure a street, a crossing or a plaza before the works and after them. Capital projects stop being defended with anecdotes.

Safety and crowding oversight

Live occupancy at civic events and busy public spaces, with alerts to the officers on duty and screens that can steer a crowd before a space gets too full.

Grant and reporting evidence

State and federal funding programs want visitation and utilisation numbers. Export them on the reporting period you need, from data that was collected consistently all year.

Trial First

Test the Whole Fleet Before You Buy Anything

Procurement should follow evidence. Put real hardware on a real site, agree what success looks like, and review it honestly.

Test the whole fleet, not a slide

A trial puts real hardware on a real site: Vision Nodes, Sense Nodes, off-grid mesh, signage and the Control Room. You evaluate what you would actually operate.

Scoped as an evaluation

A defined site, a defined period and defined success measures agreed up front — so the review at the end answers a question rather than starting an argument.

Independent review welcome

Bring your own analysts, a university partner or a probity adviser. Raw data is exportable throughout, so nobody has to take a vendor dashboard on faith.

Privacy assessed first

We provide the technical detail your privacy impact assessment needs before anything is installed — what is captured, what is stored, for how long, and what never leaves the device.

The data is yours regardless

If the trial does not proceed to a contract, you keep everything it produced. A council should never pay for an evaluation it cannot cite afterwards.

Procurement-shaped

Quotes, specifications and reference sites in the format your procurement team needs, whether that is a direct engagement, a panel arrangement or an open tender.

How a Trial Runs

Scope, Deploy, Review

  1. 01

    Scope the trial

    Pick the sites and the questions. We agree the success measures and what the privacy assessment needs before anything is ordered.

  2. 02

    Deploy and measure

    Nodes go up on batteries or solar over 4G — no civic works, no trenching, no power connection. Data flows from day one.

  3. 03

    Review the evidence

    A written review against the measures you set, with the raw data attached. Continue, expand or stop — the record stands either way.

Who It's For

Every Team That Has to Justify a Decision

Economic development

Foot traffic baselines for main-street programs, night-time economy cases and grant applications that need real visitation figures.

Parks, facilities and open space

Utilisation across the whole portfolio, so renewal and maintenance budgets follow actual use instead of the loudest submission.

Events and community

Consistent attendance measurement across every council event, and live crowd oversight on the big ones.

Transport and infrastructure

Pedestrian, cyclist and vehicle counts for crossings, shared paths and parking, before and after the works.

Privacy

Counting People Without Identifying Anyone

This is the first question every council asks, and it deserves a straight answer. Detection runs on the device and produces counts and movement, never identities — no facial recognition, no plate recognition, no biometric matching.

We give your privacy officer the technical detail a privacy impact assessment needs before anything is installed, and we help word the public notification that goes with it.

FAQ

CouncilSense, Answered

Is this surveillance?

No. Detection runs on the device and produces counts and movement patterns, not identities. No facial recognition, no plate recognition, no biometric matching. Where imagery is retained for retrospective review it is rendered as anonymised silhouettes by default, and retention is set per site. We will give your privacy officer the technical detail to verify that rather than asking them to trust it.

How does it work with our privacy impact assessment?

We provide what a PIA needs up front: what each node captures, what is processed on the device, what is transmitted, where it is stored, how long it is kept, and who can access it. We can also help word the public signage and notification your assessment recommends.

Can we trial it before committing budget?

Yes — that is the intended path. A scoped trial across the full fleet on a real site, with success measures agreed in advance and a written review at the end. You keep the data whether or not it proceeds.

Do we need power and network at each site?

No. Nodes run on batteries or solar and report over 4G, so they go on a light pole or a park sign without a civic works order. Where you have power and fibre, we use them.

How does this fit our procurement rules?

We quote in the format your team needs and can respond to open tenders, panel arrangements or direct engagements depending on your thresholds. Reference sites and specifications are available for evaluation panels.

Who owns the data?

You do. It is exportable at any time through the API, webhooks or a straight download, and it stays exportable after any trial, whatever the outcome.

Trial CrowdSense in Your LGA

See live occupancy, queues and crowd flow — and how they’d work on your site.

CrowdSense analytics dashboard